Market Research

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Get to know  the market, Opportunities, competition and potential customers

A Market Research project can determine a client company’s market potential in the target country, prepare for an in-market visit, find gaps in the market and discover business opportunities.

With InnoConnection you get

Detailed information about your playing field to make the transition to a new market smoother.

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Information on industry/sector

  • Overview on structure & size
  • Exports & imports
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Distribution channels

  • Import, wholesale, distribution, retail structure
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Competition situation

  • National & international competitors,
  • Competing products/services
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Regulations & standards

  • National and international regulations and standards to take into account
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Trade shows & trade fairs

  • Key trade fairs & shows, exhibitions & events where to be present
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Business culture & negotiations

  • Cultural aspects to take into consideration
  • Meetings, negotiations and what is expected
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Key market players

  • Largest companies in the field
  • Largest organizations in the field
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Opportunities in the market

  • Investments, developments and projects
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Consumers & consumption

  • Household purchase power & consumption
  • Demographic information
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Future trends

  • Development plans & forecasts
  • Key metrics
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Trade magazines and publications

  • The most important trade magazines & publications where to market
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Associations & organizations

  • Key trade associations
  • Relevant industry organizations

Sounds good?

A market research is an elemental step in your efforts to expand into new markets.
Ask for an offer today!